In the fast paced, high stake media RFP cycle there is an opportunity to evolve. Across creative strategy, integrated marketing and sales, the cracks are starting to show and teams who don't re-think their processes won't keep up. Teams are operating in silos. RFP responses take days if not weeks. Response delivery is delayed by handovers and endless coordination. And somewhere along the way, the story that could have won hearts and driven revenue — gets diluted, delayed, or lost entirely. But what if you could replace this fragmentation with a single, live system — one that enhances your teams and transforms how you go from brief, to ideas to impact?  The old way of working is already in the rearview mirror.
Welcome to the Momentus model.

The Workflow Crisis: Why Media is Struggling to Scale Custom
The ask from brands is changing. Faster turnarounds. More personalization. Always-on campaigns with data-backed insights. But the internal systems at most media platforms weren’t built for this new world. Here’s what teams are up against:

• Sales cycles are bloated. Teams spend up to 50% of their time on RFP responses, often starting from scratch each time.

• Creative teams are underutilized or brought in too late, leading to generic or misaligned proposals.

• RFP responses becomes a project management nightmare: too many tools, disconnected timelines, and no unified source of truth.

• According to Adobe’s Workfront survey, over 70% of marketers believe their creative process is inefficient, and only 34% say their teams are aligned during campaign development. That’s not just an internal headache — it’s a strategic risk.

Introducing the Momentus Model: A Strategic OS for the new Marketing world.
At Momentus, we believe the future of marketing lies in intelligent, end-to-end systems — not more headcount or bandaid tools. We’ve built a model designed to replace what's broken, enhance your team’s creativity and speed, and transform the pitch and campaign lifecycle. Here’s how:

Replace Disconnected Workflows
Ditch the clunky slide decks, offline docs, and handoffs. Momentus gives your teams a live, modular campaign system where strategy, creative, and sales operate in sync from day one. Our creative brief generator is enhanced with your knowledge to instantly hand off a world class brief.

Enhance Creativity with Agent-Powered Workflows
Our AI agents do more than auto-fill slides. They do they hard work - learn your formats, build dynamic proposals, suggest creative concepts, and help evolve pitches in real-time — freeing your people to focus on the big moves and doing what you do best, being in flow.

Transform the Sales Cycle
Go from reactive responses to co-creation sessions. With Momentus, you show up to client meetings with strategic ideas, pre-costed formats, and editable thinking. You don’t just pitch ideas — you can even build them live, together. Never leave revenue on the table again.

The Momentus Creative Brief Generator. Get to great - lightening fast.

What Does This Mean in Practice?
More Custom, Less Time
You can deliver 5x more high-quality custom campaigns with the same team size — because your systems are doing the repetitive, low-leverage work for you.
Cost Savings and Efficiency
McKinsey reports that end-to-end marketing automation can lead to 15–25% gains in efficiency and 10–20% reduction in operational costs. Add RFP automation — which can save 30–50% of prep time — and you’re compounding gains across the board.
The Result: A New Operating System for Teams
You’re no longer selling creative. You’re selling momentum. Instead of a static pitch, your platform becomes a co-pilot — helping brands go from ideas to live in record time, with the kind of polish and customization that used to take weeks. This is more than automation. This is a transformation of how teams teams work, win, and scale.
Let’s Make It Personal
If you’re a decision-maker at a media platform, now’s the moment to act. The old way of working is already in the rearview mirror. What lies ahead is a faster, smarter, and more creative way to win business — one that scales custom ideas without compromise.The brands you're working with are demanding more — and the internal strain is only going to increase. With Momentus, you can replace the inefficiencies, enhance what makes your team special, and transform how campaigns come to life.We’re already working with some interesting brands. Join us. Let’s build the future of sales, creative strategy and integrated marketing workflows — together.
Ready to see how it all works? Join other industry leaders and get a live custom demo today.